Business projectCreated for STERIS

STERIS Linear Accelerator Models

STERIS, a sterilization technology provider, commissioned linear-accelerator models at two scales, including a compact kit for sales teams to give away at conferences.

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STERIS Linear Accelerator Models - studio presentation of the custom brick model
Client
STERIS
Client country
Canada
Industry
Healthcare & Lab
Project type
Mixed Project
Run size
Under 100 kits
Scope of work
  • Model design
  • Original LEGO® part sourcing
  • Printed packaging
  • Printed instruction booklet

The brief

A large accelerator model can bring industrial technology into a room. A smaller kit can leave that room with a prospective customer. Our work for STERIS developed across both formats, starting with a substantial linear-accelerator display and continuing with a compact version for its sales team.

The smaller project had a clear purpose: a conference giveaway for prospects and visitors, with the design kept as compact as possible. We translated the accelerator’s distinctive structure into an 894-piece kit, giving the sales team a product-related object that recipients could take away and build. The same technology connects the two models, while their different scales serve different roles.

Custom packaging and printed instructions complete the small kit’s presentation. Alongside the large display, it creates a second way to engage with STERIS equipment through a physical model. One format provides a substantial focal point, while the other carries the product story into a building experience that can continue after a conference conversation.

Project photos

STERIS Linear Accelerator Models - custom brick model, view 1
STERIS Linear Accelerator Models - custom brick model, view 2
STERIS Linear Accelerator Models - custom brick model, view 3
STERIS Linear Accelerator Models - custom brick model, view 4

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