Kerecis Cod Kit

For Kerecis, the cod tells a story that begins with the company's own technology. The medical device business uses fish skin in products for tissue regeneration. When its team explored a small giveaway for an event, a characterful cod offered a direct connection to that work. We developed the idea as a model made with original LEGO® elements.

The fish became the focal point, with its rounded body, fins and expressive face giving the design a distinct character. We explored two presentations around the same subject. A marine base adds color and setting, while a simpler base puts the emphasis on the fish itself. Both carry the Kerecis identity and connect the model to the company behind the brief.

The model makes the origin of the technology an approachable starting point for a conversation. A recipient can begin with a recognizable animal and discover the reason it belongs to this particular brand. That connection gives the build its purpose: the subject comes directly from Kerecis's work, and the finished fish offers a physical reminder of the story behind its medical products.