Business projectCreated for HPE

HPE ProLiant Compute DL384 Gen12 Kit

HPE, a provider of enterprise computing technology, commissioned a ProLiant server kit through Nteractive to turn its hardware into a product people could build.

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HPE ProLiant Compute DL384 Gen12 Kit, studio presentation of the custom brick model
Client
HPE
Client country
United Kingdom
Industry
Technology & SaaS
Project type
Small Kit
Run size
1,000+ kits
Pieces per kit
195
Scope of work
  • Model design
  • Original LEGO® part sourcing
  • UV-printed bricks
  • Printed packaging
  • Printed instruction booklet

The brief

A server can be familiar to a technical audience without being something they ever build themselves. HPE’s ProLiant project changes that perspective. Working with Nteractive, we developed a compact kit of the ProLiant Compute DL384 Gen12, giving the product a place outside the rack and inside a hands-on building experience.

The model uses 195 original LEGO® elements. Its front panel carries the recognizable HPE identity, and the removable top reveals a brick-built interior. That choice adds a second point of interest after the outer shell is complete. The build connects the equipment’s external appearance with the components arranged beneath its cover.

We supplied branded packaging and an instruction booklet, with product information introducing the real ProLiant range. The project continued through further production batches, extending the design beyond its first run. Across HPE’s wider collection, this kit puts compute at the center and gives a piece of enterprise hardware a format that can stay on a desk.

Project photos

HPE ProLiant Compute DL384 Gen12 Kit, render of the custom brick model
HPE ProLiant Compute DL384 Gen12 Kit, render of the custom brick model
HPE ProLiant Compute DL384 Gen12 Kit, render of the custom brick model
HPE ProLiant Compute DL384 Gen12 Kit, render of the custom brick model
HPE ProLiant Compute DL384 Gen12 Kit, render of the custom brick model

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