Evosep One Laboratory Instrument Kit

People who work with an instrument every day can develop a strong attachment to it. Evosep, a company developing chromatography technology for proteomics, approached the idea of a brick model from that perspective. Its team wanted dedicated users to have access to a model of their equipment, and supplied an initial digital design as the starting point for the discussion.

The Evosep One translation keeps the product at the center. Its white and orange structure, raised arm and small vessels create a recognizable miniature of the laboratory instrument. Original LEGO® elements give those features a different scale and texture, while the visible Evosep One identity makes the connection explicit. The technical product becomes something that can belong on a desk as well as in a laboratory story.

This approach starts with familiarity. For someone who knows the instrument, the model can stand for daily work, research and the team around it. For someone discovering the brand, it provides a clear physical subject to ask about. The design draws its character from Evosep's own product and from the people who already care about it.