Business projectCreated for EBALDC

EBALDC Housing Building Collection

Four residential building kits for EBALDC, the affordable housing developer, give distinct community developments a shared architectural format that preserves each project's identity.

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EBALDC Housing Building Collection, studio composition based on the original model
Client
EBALDC
Client country
United States
Industry
Real Estate & Buildings
Project type
Small Kit
Run size
100+ kits
Scope of work
  • Model design
  • Original LEGO® part sourcing
  • UV-printed bricks
  • Printed packaging
  • Printed instruction booklet
  • Kitting & packing
  • Logistics & delivery

The brief

East Bay Asian Local Development Corporation develops affordable housing and supports communities. We translated four of its residential projects into building kits: Giant Road Apartments, Margaret Gordon / West Grand & Brush Apartments, The Phoenix and Sen Lake. Together, the models give different places within EBALDC's work a shared physical format, while keeping the identity of each development visible.

Original LEGO® elements interpret the buildings' different volumes, balconies, courtyards and facades. Each model begins with the character of its own architectural reference. Building them offers a way to explore those differences through the construction itself, from the arrangement of the main volumes to the details that distinguish one place from another. The collection makes room for variety within a consistent approach.

Custom packaging and printed instructions bring the four projects together as complete kits. The packaging also acknowledges the partners associated with each development. Architecture and project identity continue beyond the model, into the box and the building material that accompanies it. As a collection, the kits offer a tangible portrait of EBALDC's housing work, built around specific places rather than a generic idea of a residential building.

Project photos

EBALDC Housing Building Collection, project model view 1
EBALDC Housing Building Collection, project model view 2
EBALDC Housing Building Collection, project model view 3
EBALDC Housing Building Collection, project model view 4
EBALDC Housing Building Collection, project model view 5
EBALDC Housing Building Collection, project model view 6
EBALDC Housing Building Collection, project model view 7
EBALDC Housing Building Collection, project model view 8
EBALDC Housing Building Collection, project model view 9
EBALDC Housing Building Collection, project model view 10
EBALDC Housing Building Collection, project model view 11
EBALDC Housing Building Collection, project model view 12

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